The Story of Ataraxs
We are Ataraxs, based in Venice Beach, California. To us, hats are an essential element of your lifestyle, going beyond being a mere accessory. A hat not only complements your outfit but also reflects your personality and attitude. We crafted our hats using the world's finest materials, making them the preferred choice of headwear for fitness enthusiasts, adventure seekers, and fashion-forward trendsetters. Whatever your "thing" is, our store offers you a curated collection of performance hats that combine fashion and function, designed to support your active lifestyle.
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We firmly believe that embracing a fitness-oriented lifestyle is not only about physical well-being but also plays a crucial role in achieving mental well-being. Engaging in regular physical activity releases endorphins, those incredible mood-boosting chemicals that can uplift your spirits and improve your overall sense of happiness and contentment.
The idea for Ataraxs is based on the Greek philosophy meaning the absence of mental stress or anxiety. This idea is core to our brand's message in both complementing your active endeavors, while also representing a mentally strong, happier you.
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Thank you for your interest!
Jack Ittel
Founder
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Balance in Motion
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